KBL announce 2 million shilling sponsorship to Driftwood sevens

Kenya Breweries Limited (KBL), through its flagship brand Tusker, has announced a Sh2 million sponsorship towards the third round of the 2022 National Sevens Circuit, dubbed Driftwood Sevens, which is set to be held at Mombasa Sports Club this weekend.

As part of the sponsorship, Tusker, which is celebrating its 100-year milestone, will be the official alcohol beverage partner of the tournament through which it will also sponsor the event’s after-party.

The sponsorship follows a similar sponsorship of Sh8 million by the company for the concluded George Mwangi Kabeberi Memorial Sevens, which kicked off the National Rugby Sevens Circuit and Christie Sevens both of which were played at the RFUEA Grounds in Nairobi.

EABL Coast Divisional Sales Manager Representative Zipporah Ngendo, said that the company was delighted to once again sponsor the tournament;

“KBL is delighted to sponsor this year’s Driftwood Sevens which comes just a few weeks after we sponsored the first two rounds of the National Sevens Circuit. Rugby continues to be an important platform through which we engage with our consumers, and therefore, remain committed to supporting the sport and this sponsorship speaks to this commitment. This sponsorship will no doubt go a long way towards ensuring the event’s success and we look forward to it.”

Mombasa RFC Chairman Rogers Lai said; “We are delighted to have Tusker on board once again for Driftwood Sevens. The brand has for a long time supported the tournament and the sport of rugby as a whole and this sponsorship is a testament to the brand’s continued dedication to the development of the sport in Kenya. We appreciate this sponsorship which will go a long way towards ensuring we have a successful event, and fans can be assured of a fun, and memorable tournament this weekend. We, therefore, call upon rugby fans to come out in their numbers to cheer on their teams and enjoy themselves,”

The tournament which is hosted by Mombasa RFC is set to feature some of the top Sevens teams in the circuit. These will include the Circuit’s leaders Strathmore Leos who will headline Pool A by virtue of victory in the second round at the Christie 7s in Nairobi and will do battle with Impala, Homeboyz, and hosts Mombasa.

Reigning national champions and Driftwood 7s title holders KCB are in Pool B with Kabras Sugar, Daystar Falcons, and JumiaPay Pirates while Menengai Oilers, Kenya Harlequin, Topfry Nakuru, and Blak Blad make up Pool C.

Western Bulls are top seeds in a Pool D that also includes Mwamba, Nondescripts, and the Zetech Oaks who won the division two competition at the Christie 7s.

The events after-parties – sponsored by Tusker, will be graced by DJ Dee and DJ Perez.